Stepping Into the Global Market in micromobility🌍
🔺The formulation of our global business segment strategy has gained momentum throughout 2022. The market response to our solutions around Electrification / 2Wheelers is tremendous. What has been planted in Europe by our EMEA eBike 🚲Team is now the strong backbone of our global activities for 2Wheelers.🚲🛵🏍️🛴 🔺Fabian Heid and his Team, supported by the corresponding plants in Morocco🇲🇦 and Hungary🇭🇺, were developing the 2Wheeler business to a considerable part of our Sales, and we are diving into great opportunities within this global market segment. We are therefore happy to announce that Fabian Heid – in addition to his role as the Business Unit leader eBike EMEA – will take over the coordination of the roll-out of this segment to the other regions, APAC and Americas, as part of our global strategy.🌎 🔺As the first steps he will coordinate all the activities to get a better access to the Indian🇮🇳 and to the Japanese Market🇯🇵. His target is to create further business opportunities to make our strategy happen. Besides that, he will support to get the resources in the relevant organization in order to create and support this business in the long term. 🔺Please join us in congratulating Fabian on his new role, give him all the necessary support and we wish him all the best for the new challenge!👏🏻
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